All Consumer Experience articles – Page 9
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ArticleCo-op commits to removing coloured milk bottle caps from all shelves
Today Co-op announced its commitment to removing all coloured milk bottle caps from its shelves, aiming towards more cap recyclability, following consumer trials on semi-skimmed milk in over 400 Co-op stores in August.
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ArticleParcel theft is on the rise – how should the industry respond?
Doorstep parcel theft is on the rise – potentially costing the global economy around US$38.8 billion each year. In the midst of additional complications like strikes and supply chain uncertainty, how can the packaging value chain confront the issue of stolen parcels? Fergal O’Carroll, CRO at Scurri, tells us more.
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ArticleEssentra Tapes launches paper-based solution targeting the e-commerce industry
Essentra Tapes, a global tape solutions provider, has launched its paper-based tear tape Rippatape Halo under its ECO range. The solution aims to help brands and converters in e-commerce meet environmental goals whilst providing customers with more circular curbside recyclable packaging options.
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ArticleIBG and Loveseen collaborate on ‘98% plastic-free’ packaging design for false eyelash line
Innovative Beauty Group has partnered with cruelty-free false eyelash brand Loveseen to develop a new ‘stylish yet sustainable’ packaging design that claims to be around 98% plastic-free.
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ArticleNew digital product cloud solution boosts circular economy for apparel
EON, from Proto Innovation based in New York, is claimed to be the world’s first cloud-based network of retail products in the fashion sector. It adds new dimensions of data to a product’s journey, opening up new possibilities for the circular economy.
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ArticleIs ‘home-compostable’ plastic packaging actually compostable?
New research conducted as part of University College London’s Big Compost Experiment suggests that biodegradable and compostable plastic packaging cannot be effectively composted at home, with improved compostability, dedicated sorting and collection systems, and clearer communication with customers regarding the composting process for packaging highlighted as areas of improvement going forward.
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ArticleBacardi announces intent to remove plastic pourers from its rum bottles
Bacardi is set to remove non-refillable fitments from its bottles in the US, Canada, Puerto Rico, Spain and Portugal in an attempt to save around 140 tons of single-use plastic every year.
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ArticleHow ensuring accessibility improves packaging for everyone
In this article, Howard Wright, executive creative and strategic director UK, IE & Australia at Equator Design, explores how inclusive design can be used to create packaging that not only meets the expectations of disabled customers but can also lead to a better product overall.
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ArticleBain & Co suggests a future framework for sustainable consumer goods packaging
Following the publication of Bain & Co’s report A Roadmap for Sustainable Packaging in Consumer Goods, we spoke to authors Daniela Carbinato, Luciana Batista and Yoni Shiran about its proposals and how these could be implemented across different countries. The report aims to give consumer goods companies a framework to understand the market and prioritise their actions in order to achieve circularity targets.
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ArticleWhat I learned about plastic waste by watching bread bake
Countless brands are repackaging their products to combat plastic pollution, but is it fair to hold the packaging industry responsible in the first place? Would the complete eradication of plastic packaging make a significant difference? Robert Lilienfeld, founder and executive director of sustainable packaging think tank SPRING, argues ‘no’ on both counts, and warns us against knee-jerk reactions that could ultimately cause greater environmental harm.
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ArticleEnhanced Microsoft app allows visually impaired to hear Haleon health products information
To mark World Sight Day on 13th October, Haleon and Microsoft are launching a joint project to make health products more accessible for blind and visually impaired consumers, using Artificial Intelligence (AI) technology that narrates the labels of products.
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ArticleJägermeister launches campaign for new intelligent packaging – The Secret is Ice Cold
A new promotional campaign from Jägermeister called The Secret is Ice Cold is centred around active and intelligent packaging. It encourages consumers to place Jägermeister bottles in the freezer to reveal a hidden code for a chance to win special prizes.
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ArticleQuadpack claims to have designed mono-material, refillable, recyclable, and easy-to-use jar for cosmetic goods
Quadpack has announced its New Regula Refill Jar – the reportedly refillable, recyclable, and mono-material jar for beauty products, designed for easy use by consumers.
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ArticleHow can the packaging industry engage with disability-led design?
Several consumer goods companies – including high-profile Unilever and Procter & Gamble brands – have unveiled what they refer to as inclusive or accessible packaging designs in the last few years. These companies often assert that they worked with disabled people during the development of the packaging, ...
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ArticleWhy does TOMRA claim Norway’s deposit return scheme is one of the best in the world?
Norwegian recycling company TOMRA has given an insight into Norway’s unique deposit return scheme (DRS), which it says is an efficient, transparent and responsive system that could provide a role model for other countries around the world.
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ArticleUNITED CAPS and Mimica partner on cap aiming to increase accessibility and reduce food waste
UNITED CAPS and Mimica have collaborated on a cap which is reportedly an accessible freshness indicator for all types of perishable products. The project aims to reduce food waste and increase consumer food safety.
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ArticleThat’s the spirit! Augmented Reality App connects to new consumer segment
Last November AIPIA reported on a new Augmented Reality (AR) experience aimed initially at the beer sector called SWIGR, which is a clever way for consumers to discover the story behind their favourite drinks. The company now reports the experience will soon feature on whisky, gin, and vodka, expanding it beyond the beer industry.
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ArticleMarks and Spencer aims to raise awareness of bowel cancer with new packaging design
Marks and Spencer (M&S) partnered with Bowel Cancer UK earlier this year to add messaging about bowel cancer symptoms to its toilet roll packaging, in order to raise awareness around the disease.
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ArticleWhat does DRS offer as part of local and global responses to plastic waste?
With over 40 states and countries having deposit return schemes (DRS) in place, and more set to follow in the coming years, TOMRA says that such systems will play a key role in boosting collection rates, improving the quality and quantity of recycled materials, and helping companies to adhere to legislation on plastic waste. What can DRS offer governments, companies, and consumers now and in the future?
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ArticleAll4Labels expands intelligent label solutions with new QR brand
All4Labels Global Packaging Group has founded QR Marketing GmbH with the aim of enhancing brand protection and customer engagement with intelligent QR solutions for labelling and packaging applications.